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My Entrepreneurship Journey

Spam in your GMail via Picasa Web

Like Google Pages, Picasa Web Albums too will expose your GMail address to email spammers if you use the default web settings. Digital Inspiration has some tips for you to help alleviate the email spam problem. Picasa Web Albums service, which is Google’s answer to Yahoo Flickr, has gone live for four days nows. It [...]

Search Marketers and Credit Fraud Specialist Team Up

CNET reports that Search Engine Marketing Professional Organization (SEMPO) and credit fraud specialist Fair Isaac have teamed up to study on click fraud in PPC advertising. Just type in: “earn rupees clicking ads” (or ruppies, for that matter) in a Google search box. The results turn up Google ads for a slew of businesses… The [...]

Click-Fraud Debate: How Serious Is The Problem?

The Wall Street Journal ran an article today on pay-per-click fraud. The article estimates click-fraud to account for 5% of all the clicks. Many experts will disagree on the figure tough. Some, like Mark Cuban (owner of NBA Dallas Maverick) thinks “click fraud FAR exceeds what is being published by search companies.” For the record, [...]

PPC Click-Bot Network Shut Down

Panda Software says the central server sending instructions to computers infected with the Clickbot.A virus has been taken offline. This is a result of collaboration between Panda Software and RSA Security. The clickbot network, first detected by Panda Software last month, was designed to swindle Pay-Per-Click advertisements like AdSense and YPN. Panda didn’t name any [...]

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