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Adsense Optimization For See Jean Soar

See Jane Soar is a unique self-improvement blog about lives of women who pursue their talents and dreams. It was started by Laurie Pawlik-Kienlen, a successful writer at her own right.

Two days ago, Laurie responded to our Adsense optimization service

Hi,

Please do let me know how I can improve my site!

http://seejanesoar.theadventurouswriter.com/

Also, can you help me fix this problem? When I search for my blog posts in Google, I don’t get the first sentence or two of the blog post. I get my tagline. Here’s an example:

Are You a Toxic Female Friend? – George Eliot | See Jane Soar!Life Lessons Inspired by Quotations From Successful Women.
seejanesoar.theadventurouswriter.com/are-you-a-toxic-female-friend-george-eliot/ – Cached – Similar -

The “Life Lessons Inspired by Quotations From Successful Women” is my tagline, not the first line of my article.

I do have the All in One SEO plugin, and I insert my first sentence in the form provided. My other websites do show the first sentence…any idea why this one doesn’t?

Thanks,
Laurie

Here is the original layout before optimization
See Jane Soar-original

and this is our suggestions:

Hi Laurie,

I see that you put your best ads position for BlogHer. Do they have better pay rate or is there other personal reasons? You may consider swapping the left skyscraper or right medium rectangle to Adsense (currently showing Lis Logelin) .

One of the easiest way to optimize Adsense earning is by using link units. Link units help you make the most out of limited space. It takes very little space yet can offer significant part of your earning.

linkunit_en_us

My suggestions:

  1. Swap the order of blocks on your blog right-sidebar, so it should be in order of Subscribe – Adsense – Other Entries – Recent Article – Blogher – Recent Comments.
  2. Change Adsense block above to match the color of the sidebar (similar color with Recent Articles)
    See Jane Soar - sidebar color
  3. Change the Adsense block within your post to Large Rectangle. Depending on how aggressive you want, you can place your ads either just after the title (aggressive) or after 2-3 paragraph (moderate)
    See Jane Soar - Large Rectangle
  4. Add Link Unit just above Categories navigation-bar
    Link Unit - See Jane Soar
  5. Change Adsense default font face to “Large”. You can do that in “My Account” -> “Account Setting” -> “Ad Display Preference”.
    Adsense Large Font

So after optimization, the webpage layout should look like this:
See Jane Soar - Adsense Optimization
(click to enlarge)

Regarding the Google search result, what happen is that you have double meta-description in your one page: one is from the All In One SEO plugin, and I believe the other is coded in your theme.
See Jane Soar Description 1
See Jane Soar Description 2
You will need to remove the meta-description from your theme script.

Where to go next:

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4 Responses to “Adsense Optimization For See Jean Soar”


  1. Laurie PK says:

    This is wonderful — thank you for your time, Fernando!

    BlogHer has to be above the fold because of our Terms of Agreement….and it’s a very, very valuble affiliate program. My other 2 blogs are Adsense-centric, so I want Jane and Quips & Tips for Successful Writers to be BlogHer-centric.

    I’ve taken many of your suggestions; it was so helpful that you offered the purple hex numbers, that was one of the first changes I made.

    And thanks also for your meta-description insight — I’m getting that fixed as soon as I can figure out where the meta-description code IS! Solostream is my theme provider; they’re usually fast and fabulous at giving me answers.

    I’ve tweeted and posted this link on the forums I frequent; I really appreciate your help.

    All best,
    Laurie

  2. Fernando Hal says:

    You’re most welcome Laurie. Glad to help.

    And thank you linking to us.

    Cheers,
    Fernando

    P.S. You may also consider changing the color of Adsense within post. That usually is the best performing ads, and in my case contribute over 70% of my Adsense earning.

  3. Laurie PK says:

    Hi again Fernando!

    What do you recommend changing the color of Adsense within post to? I missed it, if you said it above!

    Thanks,
    Laurie

  4. Fernando Hal says:

    Hi Laurie,
    It was in the image. Change to this color:
    Border : EEEEEE
    Title : 003393
    Background: EEEEEE
    Text: 000000
    URL: 003393



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